Others say...

"Too much fluff drowns the substance"
The book helps you ask some good questions to yourself when thinking of generating your new business.

Other than that, it has too much fluff. The book is only about 90 pages and most of those are filled with empty bubbles for you to "fill" out. If you're like me, that's a waste of precious paperback since I never like to write in my books. I'd rather the author give more useful information related to the chapter instead of those empty bubbles as I could do my own note-taking in a separate notepad.

The book doesn't get down to actually starting you on your plan until about page 30.

I'm also surprised that the publisher set a $34.95 cover price for such a small workbook while there are so many other good business books at much lower prices.

"plan de negocios rapido"
es un libro de lectura ligera que te permite razonar de forma expedita acerca de la concepcion de una idea de negocio realmente articulada y asi poder conceptualizar mejor todas las acciones y estrategias de la gerencia.

"Simply Wonderful"
I had some experience with business plans before starting my own company, however I was overwhelmed when starting the process for my own business. This book changed all of that. Not because it was easier to get my entire plan into a brief document (it wasn't) but because its effectiveness exceeded my expectations. In my approach to several angel investors, the document made the process and subsequent discussions a lot simpler, and allowed us to close a financing much sooner than I had expected. Although I was prepared (and had started to write) a traditional business plan, it was never necessary. The short version did it. While I can't say that the author's approach is for everybody and every type of enterprise, there's little doubt that the book can be helpful to most anyone contemplating (or in the process of) writing a plan. I found this book to be well written and accessible. Highly recommended.

"Great Idea for Startups and Established businesses"
My first business plan was a 70 page monstrosity. 20 years later I'm happy to follow the advice of Mr. Horan. One page is all you really need to keep your business humming along. Of course you will need some of the other statistical info and financials . . . later.

I personally learned to pare down my biz plans to 2 pages years ago and started teaching that concept to others. Now I'm a solid one-pager - Proposals, Marketing plans and business plans. I really don't believe anyone actually gets past the 3rd graph and pages of "why we are better than our competion" anyway. Get started now with this easy to read book.

I must admit I thought it was a bit lightweight with the drawings and such - it's more like a workbook. There could be a little more content. Not enough "there" there. However, you won't struggle through long and boring theories. You get to work immediately.

I assume this is a workbook for his business' seminars which probably flesh out the ideas more than this book. For that, it gets a 4. However it's totally worth buying to support your business.

"Better than a Seminar"
Quick and easy read on how to quickly align your team around goals and objectives for your business. Easy step by step guide that leads to quick execution. This is a "how to" book and not a "why to" book.