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Others say...
"Great digital photo book!" Vincent Versace's Welcome To Oz is quite possibly the most innovative and best digital photography title I've ever come across (excluding my own books, of course!).
Versace is a superb photographer. So this is not one of those digital photography books that is written by a Photoshop guru without the creative gifts and guts to make images. But it is still largely a Photoshop book.
Versace's subtitle tells the story of his book: "A Cinematic Approach to Digital Still Photography with Photoshop". After reading this book, I felt better able to view photograph-making from the perspective of what would happen to the photo in the computer as well as in the camera. And, as I said, the images are splendid (and the step-by step accounts of how they were created very thorough).
If I have one caveat here, it is that Versace provides versions of his original images, and encourages readers to duplicate his work on these samples. Personally, I prefer to try things out on my own images, and I enourage readers and students to process their own work. Otherwise, the whole thing becomes a slavish imitation of a master rather than an original creative endeavor. But that's a matter of individual taste and a quibble, this is a really, really good book.
"Inspirational" This book is inspirational; there are 4 or 5 very detailed step by step exercises. There are, also, many example pictures of finished work, like the one on the cover. It is a pity that the author has chosen the "less beautiful" pictures for developing the exercises. Don't expect to find how to make the one of the cover.
"Some great concepts - very sloppy editing" Versace's book introduces some great concepts about seeing and handling images that are not found in your typical Photoshop book and are always given from the perspective of a practicing photographer rather than a computer jocky. It is designed however as a tutorial with the intention of having the reader actually do all the exercises not just once, but several times. All great advice, but there is one aspect of this book that is exasperating. The editing is terrible. I have found this problem with many technical tutorial books. I believe it is because the editor does not have the knowledge to know when something is amiss in the instructions and the author is too close to his material to see the ambiguities and layout mistakes are never picked up. In layout mistakes, the author never sees them and the editor has no clue if they exist or not. It is only the poor reader trying to follow very detailed instructions that picks up these gafs.
In this book, I found every tutorial had mistakes in the instructions with steps out of order, ambiguity in instructions, mismatched example images for the step involved, layer masks that did not match the instructions. Truly maddening. These types of books should be proofed by a student so that these mistakes can be reported and fixed.
So I have started doing the exercises, but when I come to a step that has mistakes, I just have to wing it. Frustrating for an expensive book.
One reviewer mentioned that the exercises depended on using proprietary plug-ins. Well, he does encourage the use of Nik plug-ins, but does usually give you a work around with the exception of the Nik Skylight filter. He also notes that you can freely download time-limited trials that can be used to do the exercises. I agree that the arrangement between Versace and Nik is just a bit to tight in this book.
Overall I am glad that I am working through this book, but poor production practices have made it a struggle and thus my 3 star rating.
Also it should be noted that Versace's handling of images is quite theatrical with very strong lighting effects that will strike some viewers as phoney looking. This however is this photographer's style. I believe that the concepts he is trying to impart can all be used but much more subtly if his style seems way over the top to you.
"A Cinematic Approach to Digital Still Photography with Photoshop" Looking for a wild ride or an interesting trip? This is the book for you. Along the way, you'll get a few important glimpses of the future. This a highly personal, idiosyncratic, at times eccentric, thoroughly original, book.
The contents include: The Tao of Dynamic Workflow; Image Harvesting: The Unwitting Ally; Classic Studio Lighting; Creating a Black-and-White Image from an RGB File; It's About Time.
Vincent shares his personal experience with and passion for how digital tools have changed the way he sees and makes photographs. He invites you into his world.
His `cinematic approach' is fascinating and timely, as the nature of visual culture and still imagery becomes more and more impacted by moving pictures.
In this book you'll get a first-hand glimpse of how Vincent struggles to achieve original authentic expression with the basic building blocks of photography - light and time.
He uses compositing to represent how the human eye sees in more compelling ways, controlling depth of field, time, and light.
Ultimately the concerns of this book transcend Photoshop. It's really about perception. He draws on other fields (acting and science) to expand our understanding of this process.
If his sentence structure is extended at times, Vincent more than makes up for it with passion and insight his reveries contain.
Vincent's shares more than what he knows about Photoshop. Vincent shares how he's come to see in new ways. He offers many valuable opportunities to you in this book.
See other books I recommend here: http://astore.amazon.com/johnpaulcapon-20
"Informative, but..." I can certainly see why Versace has earned his reputation as a first-rate professional photographer and Photoshop techniques expert, but... this book would benefit from a little less of the pseudo-philosophical art theory and cute jargon, less on recommendations to buy the products of his pals, and lot more on explicit details of the how-tos of producing quality images. Note that this edition is primarily based on the CS2 version of Photoshop. And be prepared for a fair number of editorial errors -- misnamed images, layers, etc.
A worthwhile read, but it could certainly be better.
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Welcome to Oz: A Cinematic Approach to Digital Still Photography with Photoshop (VOICES)
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It's better to buy this one too... The Adobe Photoshop CS3 Book for Digital Photographers (Voices That Matter) details..
|  The Moment It Clicks: Photography secrets from one of the world's top shooters (Voices That Matter) details..
|  The Digital Photography Book, Volume 2 details..
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What our customer's say!
"Inspiring", Stunning photography and continuing inspiration from a master of photography. I highly recommend Vincent's book.
"welcome to oz via photoshop", this purchase was done on behalf of a friend of mine and from what i was told, he is totally satisfied with the book. recommended.
"Worth The Journey", This book is not your everyday Photoshop book and not a book for casual reading. It is a journey that provokes thought and requires the reader to often take his steps over again to fully appreciate what is being taught. As Vincent Versace has said many times, his purpose in writing this book was not to do a step by step answer book, it was to write a book which would inspire the reader to ask questions and look at things in a different way.
As an example, after reading about image harvesting I created an image composited from 20+ separate photographs to achieve enough depth of field using a 180 macro lens. By working through the lesson, I finally understood how to do the compositing it would require and I was surprised how well it worked. That the warp tool was required to get the leaf the way he wanted it only serves to reinforce the concept of interpretation.
For those who may be disappointed to find out Kismet is a composite, I have to wonder why. Are Jerry Uelsmann's images less photographic because he composites them in the darkroom? Are landscape images by Ansel Adams less iconic because they were manipulated in the darkroom? Photography has always been created from what the photographer saw and felt and how he wants to interpret that onto the print.
I recommend this book to anyone who has the patience to take the time required to understand what Vincent is sharing and I am hoping he will add more books to my library in the future.
"A Method Actor's How To Book", I call this a Method actor's how to book because invariably Versace starts with the artistic motivations and aims before getting into the techniques to satisfy them. This approach really works for me.
I have spent most of my time with his B&W conversion techniques, trying out some alternatives not included in the book, but that derive from its motivations. I've found the techniques are extremely adaptable and customizable to one's own vision. This I think is rare for a book such as this, and therefore it receives my highest esteem.
"An introduction to advanced photgraphic editing in Photoshop", The book is useful for those who want to move up from basic use of Photoshops image enhancment tools to a more advanced level. The use of various layer masks and how to develop an efficient workflow is described. The book is laid out as a course and the reader should do the exercises using the images from the included CD. The style of the results is of course a reflection of Versaces own style, however by learning the described teqnique the reader can gain a platform to develop his own style. The example images are portraits and close-up nature. There is also a small collection of the Versaces images nicely presented which shows that the author has achieved his goals. This is not a general encyclopedia on Photoshop rather it is an introduction on how to use the toools in Photoshop to achieve a specific photografic result and to get inspiration from a master.
You might need this... Skin: The Complete Guide to Digitally Lighting, Photographing, and Retouching Faces and Bodies details..
|  The Moment It Clicks: Photography secrets from one of the world's top shooters (Voices That Matter) details..
|  Light: Science and Magic: An Introduction to Photographic Lighting (Spanish Edition) details..
|
 Lighting and the Dramatic Portrait: The Art of Celebrity and Editorial Photography details..
|  The Adobe Photoshop CS3 Book for Digital Photographers (Voices That Matter) details..
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Read this reviews before You buy...
"Great Lessons to be Learned.", The ideas and the methods in this book are fantastic. Versace is more interested in teaching you an approach and methodology which you can take with you to future projects, rather than just listing off a bunch 'tricks' or quick step guides. The results are stunning pictures.
Initially I had an issue with the complimentary Nik Software plug-ins. Which was of no fault to Versace. In fact, he and I discussed the issue at length and he was extremely helpful. Great Customer service too.
Overall... for anyone interested in improving their digital photography workflow, and wanting to take that next 'LEAP', I highly recommend this book.
"Good re-gift Book", Just received this book as an X-mas present from my mom. I eagerly dove into the first chapter which begins with a somewhat blah photo of a model. After correcting for color casting, she is looking like a pretty hot and fiery redhead, but by the time Vincent is done with her digital makeover, she looks like she's in liver failure in need of a transplant. As noted by other reviewers, the book requires third party plug-ins which are heavily used throughout the book. Some of the PS instructions are poorly written which leaves you hanging in the middle of a tutorial. You cannot argue the fact that many of his insert photos are great, but as a tutorial, it leaves a lot to be desired. I am disappointed that his "Kismet" image of the Golden Gate Bridge (and apparently most of his work) is merely a composite of several images. I had seen this image previously and had assumed it was a "special capture moment". Should I go out and photograph a rainbow, a lightening bolt, and a clown and see if I can combine them into an interesting image? I guess this is where we are going with digital imaging... take a hundred free photos and get one good composite out of them. Save your money and buy a subscription to Lenswork instead.
"Techy, but good", Thought I knew something about photo editing...not! Versace goes far beyond the usual. He starts with the "perception" that has to happen even before you pick up the camera. This is equilivent to creative concept or artist vision in painting. You must learn to visualize the end result of the process at the beginning. How do you do that? Learn the process and then practice a lot. This is written for Photoshop, but I'm using Paintshop with some success.
"This book changed the way I edited my photos", My editing usually involves very basic moves because I wanted to retain the "truth" or fidelity of the scene that I captured. This book, especially with the techniques on lighting, has changed that. It shows me that a bit more complicated moves would allow me to attain the scene I wanted to capture. This is more about enhancement rather than "colorizing" the scene. It is about facilitating how the "vision" can be realized,i.e., better lighting. It is a lot of fun to learn it.
It would help if the author writes more about why he makes such moves with lighting techniques.
I have quite a few PS books and this book certainly ranks among the top for me.
"Doesn't Click With Me", Although his final process images are beautiful, the process he is trying to convey I don't seem to follow or able to understand his objective. This could be me. Another disappointment is the title of the book "Cinematic" which I was hoping to learn how cinematographers create these wonderful effect using light and post production processing.
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